PDF Download Writing That Works; How to Communicate Effectively In Business, by Kenneth Roman Joel Raphaelson

PDF Download Writing That Works; How to Communicate Effectively In Business, by Kenneth Roman Joel Raphaelson

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Writing That Works; How to Communicate Effectively In Business, by Kenneth Roman Joel Raphaelson

PDF Download Writing That Works; How to Communicate Effectively In Business, by Kenneth Roman Joel Raphaelson

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Review

Effective writing skills are invaluable in today's business world-- but they're also in short supply. In this concise book, Kenneth Roman and Joel Raphaelson offer an abundance of practical tips for helping your written and oral communications get the results you want. -- William C. Steere, Jr., Chairman and CEO, Pfizer, Inc. Clear, concise communications that make the right point will launch your career or business to new heights. This book will show you how. -- Robert Seelert, Chairman, Saatchi & Saatchi PLCIn advertising, the challenge is to find the one simple, inspired thought that makes a consumer buy a product. This book helps all of us in the business world use the same discipline when we communicate our own thoughts to each other. -- Peter Georgescu, Chairman Emeritus, Young & Rubicam Inc."Ken Roman and Joel Raphaelson's "Writing That Works" works. Whether you arewriting a brief e-mail, or a lengthy report, it provides clear and concreteideas for improving your written communications!" -- Jay W. Lorsch, Louis E. Kirstein Professor of Human Relations, Harvard Business School

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From the Back Cover

Writing That Works will help you say what you want to say, with less difficulty and more confidence. Now in its third edition, this completely updated classic has been expanded to included all new advice on e-mail and the e-writing world, plus a fresh point of view on political correctness. With dozens of examples, many of them new, and useful tips for writing as well as faster on a computer, Writing That Works will show you how to improve anything you write:Presentations that move ideas and actionMemos and letters that get things donePlans and reports that make things happenFund-raising and sales letters that produce resultsResumes and letters that lead to interviewsSpeeches that make a point

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Product details

Series: Writing That Works: How to communicate effectively in business

Paperback: 193 pages

Publisher: Collins Reference; 3rd revised edition (August 22, 2000)

Language: English

ISBN-10: 0060956437

ISBN-13: 978-0060956431

Product Dimensions:

5.3 x 0.5 x 8 inches

Shipping Weight: 5.6 ounces (View shipping rates and policies)

Average Customer Review:

4.2 out of 5 stars

123 customer reviews

Amazon Best Sellers Rank:

#69,026 in Books (See Top 100 in Books)

I will keep this handy at the office. It is filled with everyday examples, is clearly written and is well organized. I'm more of a technical guy and every day writing is involved with something: emails, performance reviews, letters to vendors, memorandums, training guides, and I will soon use this book to update my resume and cover letter templates.

There is some good information in here but some of it was dated, even when they did the revision in 2010. There is just no need to talk about compressing documents for email or backing up to a floppy disk. Some of the examples of what not to do are much longer than they need to be. Otherwise, it is a quick easy ready with some good advice.

I'm an engineer so I struggle with writing well and effectively. This book was an immense help in helping me understand not only what I was doing wrong, but how to write to a specific audience.As somebody in the sciences, I can personally attest that there are LOTS of people who don't know how to write. Not only are they bad at it, they don't ever take the time to learn - mainly because they don't think its important.Clearly communicating to your boss and your peers is an immense help in the sciences and I would highly recommend this book as a great intro to somebody looking to improve their writing and style.

This book is a must-read. It is short, succinct and relevant - even (or especially) in our era of email, text messaging and social media. While the book is getting dated, the principles of Keep It Simple Stupid, short and to the point, and use proper grammar - including examples. We all need reminders of how to write effectively, and it is a skill that degrades over time. Email and social media make it worse. Read and refresh. Great for students as well.

The thoretical aspect of the book was fine, you can get the two cents from the book. A lot more is required in terms of situational examples. The book is priced at a much higher price point than the information that it supplies. It's worth a quick reading which would lead you to use the hooks provided in the book to do a lot more research of your own. I would have expected everything to be there in this book so that it becomes my one source and then I practise and adjust. Sadly it's not there yet. In the end not worth the price I paid for it.

This is a great book. It is a fast read and it includes gives great and simple tips. It has helped improve my writing once I started to notice the little mistakes I was doing.

This is a required book for my Business Communications class. It is very practical and useful and I will keep it after the class is over.

"Clarity of writing usually follows clarity of thought. So think what you want to say, then say it as simply as possible."Writing that works is your personal guide to cut through the noise and increase your odds of success in all forms of communication: drafting speeches, resumes, proposals, technical reports, and yes, even responding to email. True to its message, the book delivers a set of concise and invaluable tips.

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Writing That Works; How to Communicate Effectively In Business, by Kenneth Roman Joel Raphaelson PDF

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Writing That Works; How to Communicate Effectively In Business, by Kenneth Roman Joel Raphaelson PDF

Writing That Works; How to Communicate Effectively In Business, by Kenneth Roman Joel Raphaelson PDF